In today's digital age, social media has become a crucial component of any successful marketing strategy for businesses and individuals alike. The ability to reach a large audience with minimal effort and cost makes social media an attractive platform for promoting...
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Understanding Print Finishes
When we talk about print finishes we tend to use the terms Silk, Laminated, Spot UV and Foiling. To help make it a little clearer, here are some explanations. Silk: Silk finish refers to a type of paper or cardstock with a smooth, slightly glossy finish that resembles...
The SPAM arms race
Spam emails are a pervasive problem on the internet. In fact, it's estimated that 45% of all emails are spam, and it can be incredibly frustrating to wade through a sea of unsolicited messages just to find the important ones. To combat this, email providers use spam...
What is a support queue anyway?
We'll often mention our support queue when dealing with customers but I suspect we rarely explain what it is, or why we use it. A support queue is a way of managing incoming requests and prioritising them so that those with the most need get (Things that are broken)...
YouTube vs Vimeo for Small Businesses: Choosing the Right Platform
When it comes to online video platforms, two names immediately come to mind: YouTube and Vimeo. Both platforms have their own pros and cons, and choosing the right one for your small business can be a challenge. In this post, we’ll take a look at the key differences...
5 Secrets to Creating an Effective Homepage Design
When it comes to website design, the homepage is often the first impression a user has of your company. As such, it's essential that your homepage is designed in a way that reflects your mission and values, while also being engaging and easy to navigate. Here are five...
New Year New Marketing Plan
The new year is a great time to take a step back and plan out your marketing activity for the upcoming year. This will help ensure that you are able to effectively promote your business and reach your target audience. Here are a few steps to help you plan your...
5 Essential Strategies to Make Your Content Stand Out
If you want your content to stand out in today's crowded marketplace, you need to make sure it's compelling and engaging. Here are five strategies you can use to make your content shine Write headlines that are clear, interesting, and make use of keywords Writing...
Why should you send Clients Christmas Cards
Christmas is a time for giving, and what better way to show your clients that you care than by sending them a festive card? Here are four reasons why sending Christmas cards to your clients is a great idea 1. It shows that you value their business 2. It helps to...